For more than 100 years, the employees of Shell share a passion to constantly deliver quality products and services– from service to consumers, to improved payment options, to supply eliability, to the fuel itself. The passion of Shell for constantly improving its fuels formulation is evident in the success of Shell Nitrogen Enriched Gasolines. Every grade of Shell gasoline contains our exclusive Nitrogen Enriched Cleaning System that cleans and protects critical engine parts.
Over the years, Shell developed one of the best Wholesaler networks in the industry. We have more than 445 Wholesalers throughout North America representing in excess of 14,000 retail locations. We support that growing network with the strength of the Shell brand – from the consistency of the visual image of our stations (RVI and RVIe) to innovative programs implemented to help increase customer loyalty while simultaneously reducing operating costs.
At Shell, we are all PASSIONATE EXPERTS. We are never satisfied with the status quo. We cannot be satisfied with our current leadership position – we want to constantly increase that lead with better solutions, better fuel technology and better service to our consumers.
It is our passion for developing a truly differentiated fuels portfolio that provides consumers with high quality fuels. It is our passion for creating the industry’s leading credit card program, one that provides Wholesalers with more loyal customers and helps lower operating costs. It is our passion for driving business results by implementing revolutionary IT innovations and high-impact marketing sponsorships and alliances.
Through our passion, Shell demonstrates a strong commitment to excellence and industry leadership. More importantly, we want to share that passion throughout our network of Wholesalers, Joint Ventures and National Accounts.
For more branding information, please call 541.383.2255
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